24/05/2005
The Texas Lottery Commission named DDB Dallas as the apparent successfulproposer for the General Market Advertising Services contract.
The apparent successful proposer was selected after an extensive evaluation process.The Lottery Commission issued a Request for Proposals (RFP) for the contract on June 28, 2002, and mailed it to approximately 305 prospective proposers.
In addition to DDB Dallas, proposals for the General Market Advertising contract were received from The Fellers Group, Stan & Lou, Inc., and Fogarty & Klein, Inc. The Texas Lottery Commission will begin contract negotiations with representatives of DDB Dallas. Any resulting contract will begin on the execution date of the contract and continue for two (2) years, subject to the termination provisions contained in the RFP.
The Texas Lottery Commission, at its sole option, may extend the contract for two (2) additional one-year periods. In Fiscal Year 2002, the Texas Lottery Commission spent approximately $21.9 million on its General Market Advertising contract with Fogarty & Klein. |